Curren 8471 CH For Men – Black Gold
Curren 8464 For Men – Blue
Curren 9094 For Women – Gold Green
Curren 9094 For Women – Gold Black
Curren 9094 For Women – Silver Gold Black
Curren 9094 For Women – Gold White
Curren 9094 For Women – Silver
Curren 9094 For Women – Silver Gold
Naviforce 9240 CH – Golden Blue For Men
Naviforce 9240 CH – Gold For Men
Skmei 2082 – Green Black
Olevs 9911 – Black Rose
Olevs 9917 CH For Men – Gold
Olevs 9917 CH For Men – Gold Black
Naviforce 9248L – Silver Green
Olevs 3620 CH For Men – Golden Blue
Olevs 3620 CH For Women – Gold
Olevs 3620 CH For Women – Silver
Olevs 3620 CH For Women – Golden Silver
Skmei 2031 – Black Silver
Online store of household appliances and electronics
Then the question arises: where’s the content? Not there yet? That’s not so bad, there’s dummy copy to the rescue. But worse, what if the fish doesn’t fit in the can, the foot’s to big for the boot? Or to small? To short sentences, to many headings, images too large for the proposed design, or too small, or they fit in but it looks iffy for reasons.
A client that’s unhappy for a reason is a problem, a client that’s unhappy though he or her can’t quite put a finger on it is worse. Chances are there wasn’t collaboration, communication, and checkpoints, there wasn’t a process agreed upon or specified with the granularity required. It’s content strategy gone awry right from the start. If that’s what you think how bout the other way around? How can you evaluate content without design? No typography, no colors, no layout, no styles, all those things that convey the important signals that go beyond the mere textual, hierarchies of information, weight, emphasis, oblique stresses, priorities, all those subtle cues that also have visual and emotional appeal to the reader.